The Nicole Bedard Photography + Video Blog

Branding Inspiration, Professional Photography Tips, and Visual Imagery Resources For Creative Business Owners + Photographers.


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Learn How To Develop Your Brand + Connect To Your Most Perfect Audience

It can be tough to cut through the noise when it comes to branding, marketing, and visual content for your creative business. I curate only the most impactful, tried & true resources to help you stand out in your industry through strategic storytelling that gets to the soul of your creative business.

Unlock the secrets of DIY visual content creation between professional shoots! Discover actionable tips for capturing engaging content, from time-lapse videos to short face-to-camera clips. Learn how to build an impactful brand narrative while embracing user-friendly techniques, regardless of your experience level. Then, dive into our free guide and YouTube tutorial as you master the art of compelling content creation, empowering your business to shine online!

DIY Visual Content Creation Between Professional Shoots

DIY Visual Content Creation Between Professional Shoots

December 13, 2023

Learn how my client, The Rustic Barn transformed their candle subscription service with a dedicated team, captivating brand imagery, and a week-long promotion. See how they achieved almost 30x sales growth through messaging clarity, engaging web design, and compelling brand imagery. get inspired to bring your own creative business ideas to life with brand imagery.

Case Study: The Rustic Barn’s Candle Subscription Relaunch

The Rustic Barn Candle Subscription case study

November 9, 2023

Take a peek behind the lens at my brand photoshoot with Two Twenty Interiors. Learn how we crafted a brand identity from scratch and gave their website and social content a remarkable makeover through the art of visual brand storytelling.

Behind the Scenes: Capturing the Essence of Two Twenty Interiors

Behind the scenes of capturing two twenty interiors branding shoot

October 18, 2023

Unlock the potential of your photography business with brand photography. Learn how incorporating brand photography can elevate your reach and transform your business. Gain insights into the power of visual branding and learn how to capture compelling images that resonate with your target audience. Take your photography business to new heights and expand your reach with this essential guide.

Expand Your Reach: How Brand Photography Can Transform Your Photography Business

Nicole Bedard Photo Video Brand Photography business

June 26, 2023

Brand imagery is essential for your creative business. But how do you choose between a traditional headshot or an environmental portrait for your brand needs? This blog post will help you understand the differences between the two and decide which photography style is best suited for you! Learn how to capture the essence of your brand and build trust with your audience through stunning visuals.

Headshot vs. Portrait: Which Is Right For Your Creative Business?

Headshot or portraits by nicole bedard

June 12, 2023

The Brains Behind The Blog

Hey, I’m Nicole! Your guide to all things visual branding! With over 12 years of experience capturing photo and video for my clients, I’ve learned a thing or two. It’s my privilege to share this insight with YOU so you can build a creative brand that tells your unique story and grows your business.


Want to learn how to choose the best brand imagery for your creative business?

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