Amplify Your Craft:
Get Seen, Get Known, and Grow Your Sales — Without Losing Your Creative Soul
Marketing and Visibility for Makers and Artists
Get Access Now!
Every day, you get to be in your element, creating a one-of-a-kind product or experience. Whether it's a handcrafted product, a design, or an innovative service, you've poured your heart into it.
Then, reality hits.
You have to market it. Sell it. And suddenly, all that time, energy, and expertise feel diminished.
Why? Because no matter how hard you try, your photos, videos, and posts seem to get lost in the shuffle, never translating into real engagement, leads, or sales.
Sound about right? You're not alone.
As seen In
What Women Create Magazine
Yes, Say No More, I'm In
You've tried showing up on social media, but your photos, videos and posts seem to get lost in the shuffle never translating into real engagement, leads or sales.
You're exactly where you need to be.
Are you looking for insider knowledge of how to showcase your creative process, people, and products or services in a way that makes your ideal clients stop scrolling and start buying.
All your creative energy is poured into your on-of-a-kind product or service and you are overwhelmed by how to market and sell to those who value your work.
You know your work is valuable, but you don't know what to do or say on social media and feel frustrated your business is not growing.
Get Access Today!
- It's not because you're not talented enough.
- It's not because your work isn't good enough.
- And it's certainly not because you need to switch careers and become a professional photographer or marketer
The real reason? You've been led to believe that marketing is separate from creating. That it's something you do after the creative work is done.
What if you and your creative process are the key to consistently selling your work?
What if those behind-the-scenes moments, the sparks of inspiration, the fumbles and wins, are precisely what your ideal clients want and need to see?
The real reason your marketing isn't working
In this course, I'll teach you the exact strategies I use with my one-on-one clients.
What if your creative process is your most powerful marketing tool?
This isn't hypothetical. It's the reality for creative entrepreneurs and makers who've tapped into their behind-the-scenes content to create compelling visual stories that sell.
Imagine this.....
You glance at your phone. Three new notifications from that one post you made yesterday—the process shot you almost didn't share because your workspace was a mess, your hair was unwashed, and the lighting was all wrong.
You open the comments, expecting crickets, but instead you read:
You can’t believe it. They get it. They actually get it.
And suddenly, you realize that while you used to think, "My behind-the-scenes process isn't interesting to anyone but me,” it’s actually what your audience has been craving all along.
Yes! Say No More
Identified content gaps in your business which will provide a roadmap for future DIY or professional photo and/or video sessions.
02
A clear understanding of what content you need to market your creative business effectively.
01
After completing Amplify Your Craft: Marketing and Visibility for Makers and Artists you will have:
Learned the marketing mindset to approach social media strategically and with ease.
03
Gained foundational skills in a Canva to turn your content into platform worthy posts and Reels and flex your creativity.
04
Learn how to create stunning marketing materials with your new brand imagery through over-the-shoulder tutorials and step-by-step guidance.
Mini Canva Course
Identify gaps in your current imagery and create a custom roadmap to improve your brand’s visual story. Along with an actionable guide to help you implement what you learn immediately.
Visual Content Assessment & Workbook
Each self-paced module is designed to take you from uncertain to confident in marketing your business by leveraging your content.
6 Comprehensive Modules
Here’s what you’ll get when you enroll:
Marketing Through Storytelling Idea Guide
Stuck on what story idea would work best for you? I curated 50 story ideas for you to use in your creative business so you can start sharing your story right away.
I’ve packaged up everything I’ve learned over the past decade working with creative businesses as a brand photographer and marketer, and now I’m sharing it with you.
It's tech-friendly, using intuitive tools (like Canva)
It works with your existing workflow, not against it
It's designed for creatives, by a creative
How is this course different?
you might be wondering...
Get Access Today!
Hi There! I'm Nicole Bedard and I'm here to help you use your creative process to market and sell your work.
I'm a brand photographer, which means I capture photo and videos with marketing in mind, but my path to this career has been anything but linear. My blend of experiences gives me a deep understanding of both the creative and business sides of your world.
I studied how people buy things (Consumer Economics) in collage and grad school.
I then pursued a Master's in Organizational Leadership, focusing on online learning (way back in 2002!).
Later, I studied interior design at RISD because I love being creative.
Finally, I found my true passion in photography, where I can combine my love for creativity with my business and marketing knowledge.
Why Learn From Me
In this course, I'll teach you the exact strategies I use with my one-on-one clients.
I designed this course specifically for both product and service-based creative entrepreneurs and makers to address your specific needs and unique challenges when it comes to visual branding. Whether you create handmade products or offer creative services as a photographer, copywriter, designer, or coach, the "Amplify Your Craft: Marketing and Visibility for Makers and Artists" course is tailored to help you showcase your unique creative process and value.
My creative business is one-of-a-kind. How can I know this is right for me?
In the context of this course, visual branding focuses on using photography (and video) to tell your brand's unique story across digital platforms. Our aim is to highlight engaging visual content that showcases your creative process. Logo design is not part of this course.
What is visual branding? Will you help me create a logo?
No, your access to the "Amplify Your Craft: Marketing and Visibility for Makers and Artists" course does not expire as long as the course is live. This means you can revisit the course materials, including all modules, workbooks, and tutorials, whenever you need to refresh your knowledge or as your business evolves.
Does my course access ever expire?
Due to the inherent nature of digital products, I do not offer refunds. However, I do offer a satisfaction guarantee. If, after 30 days, you show you’ve done the work and aren’t achieving the desired results, contact me at Nicole@nbphotog.com, and I will work with you personally to get back on track!
Do you offer refunds?
This isn't a generic marketing course. It's specifically designed for creative businesses like yours, focusing on visual content – a powerful tool tailor-made for showcasing creative work.
I'VE TRIED OTHER DIGITAL COURSES BEFORE, BUT THEY DIDN'T WORK FOR ME
While showing the face behind the creative brand is powerful, it's not the only way to tell your story. I’ll introduce you to ways that you can showcase your process and personality without always being in front of the camera while helping you build the confidence to step out from behind your creative work more and more. The goal is to find a system that feels authentic and comfortable
I'M CAMERA SHY. DO I REALLY NEED TO BE IN FRONT OF THE CAMERA? MY CREATIVE WORK SHOULD SPEAK FOR ITSELF
