Visual storytelling
Turn Your Creative Process into Your Most Powerful Marketing Asset
for Creative Business Owners
The “Visual Storytelling for Creatives” course will give you the roadmap, strategy, and resources your creative business deserves to visually communicate, and showcase your creative work.
As seen In
What Women Create Magazine
You've tried showing up on social media, but your photos, videos and posts seem to get lost in the shuffle never translating into real engagement, leads or sales.
You're exactly where you need to be.
Are you looking for insider knowledge of how to showcase your creative process, people, and products or services in a way that makes your ideal clients stop scrolling and start buying.
All your creative energy is poured into your on-of-a-kind product or service and you are overwhelmed by how to market and sell to those who value your work.
You know your work is valuable, but you don't know what to do or say on social media and feel frustrated your business is not growing.
Yes! Say No More
Ready to master the art of visual storytelling – the key to attracting clients who truly value your work.
Learn exactly how and where to use your new brand imagery on your website, social media, and more for maximum impact.
Execution
03
Say goodbye to random marketing tactics! Learn my go-to marketing framework to capture the content you need to build, nurture, and sell to your community.
Marketing
02
Assessment
Identify the holes in your brand visuals so you know exactly what imagery and/or videos you need.
01
How we’ll take your brand from invisible to irresistible:
What if your creative process is your most powerful marketing tool?
I’ve packaged up everything I’ve learned over the past decade working with creative businesses as a brand photographer and marketer, and now I’m sharing it with you.
It's tech-friendly, using intuitive tools (like Canva)
It works with your existing workflow, not against it
It's designed for creatives, by a creative
How is this course different?
you might be wondering...
Learn how to create stunning marketing materials with your new brand imagery through over-the-shoulder tutorials and step-by-step guidance.
Mini Canva Course
Identify gaps in your current imagery and create a custom roadmap to improve your brand’s visual story. Along with an actionable guide to help you implement what you learn immediately.
Visual Brand Assessment & Workbook
Each self-paced module is designed to take you from uncertain to confident in your visual branding
6 Comprehensive Modules
Here’s what you’ll get when you enroll:
Hi There! I'm Nicole Bedard and I'm here to help you use your creative process to market and sell your work.
I'm a brand photographer, which means I capture photo and videos with marketing in mind, but my path to this career has been anything but linear. My blend of experiences gives me a deep understanding of both the creative and business sides of your world.
I studied how people buy things (Consumer Economics) in collage and grad school.
I then pursued a Master's in Organizational Leadership, focusing on online learning (way back in 2002!).
Later, I studied interior design at RISD because I love being creative.
Finally, I found my true passion in photography, where I can combine my love for creativity with my business and marketing knowledge.
Why Learn From Me
In this course, I'll teach you the exact strategies I use with my one-on-one clients.
I designed this course specifically for both product and service-based creative entrepreneurs and makers to address your specific needs and unique challenges when it comes to visual branding. Whether you create handmade products or offer creative services as a photographer, copywriter, designer, or coach, the “Visual Storytelling for Creatives” course is tailored to help you showcase your unique creative process and value.
My creative business is one-of-a-kind. How can I know this is right for me?
In the context of this course, visual branding focuses on using photography and video to tell your brand's unique story across digital platforms. It goes beyond traditional logos and colors, highlighting engaging visual content that showcases your creative process.
What is visual branding? Will you help me create a logo?
No, your access to the "Visual Storytelling for Creatives" course does not expire as long as the course is live. This means you can revisit the course materials, including all modules, workbooks, and tutorials, whenever you need to refresh your knowledge or as your business evolves.
Does my course access ever expire?
Due to the inherent nature of digital products, I do not offer refunds. However, I do offer a satisfaction guarantee. If, after 30 days, you show you’ve done the work and aren’t achieving the desired results, contact me at Nicole@nbphotog.com, and I will work with you personally to get back on track!
Do you offer refunds?
This isn't a generic marketing course. It's specifically designed for creative businesses like yours, focusing on visual storytelling – a powerful tool tailor-made for showcasing creative work.
I'VE TRIED OTHER DIGITAL COURSES BEFORE, BUT THEY DIDN'T WORK FOR ME
While showing the face behind the creative brand is powerful, it's not the only way to tell your story. I’ll introduce you to ways that you can showcase your process and personality without always being in front of the camera while helping you build the confidence to step out from behind your creative work more and more. The goal is to find a system that feels authentic and comfortable
I'M CAMERA SHY. DO I REALLY NEED TO BE IN FRONT OF THE CAMERA? MY CREATIVE WORK SHOULD SPEAK FOR ITSELF
